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Senior Programmatic Executive
Walk-In Media
Charing CrossHybridFull Time2-5 years
Posted 1 week agoWho We're Looking For…
- Someone with hands-on programmatic trading experience across DSPs and channels, ideally with familiarity of CTV/SVOD and Amazon DSP
- Someone who is confident working with data to optimise delivery and translate platform performance into clear client narratives.
- Someone who is proactive, organised, detail-oriented and able to work under pressure, energised by both campaign execution and staying ahead of a fast-moving streaming landscape
- Someone curious about how AI and automation are shaping the future of programmatic trading, and open to helping shape our approach as we build it out.
- Minimum 1 year relevant experience
Role Responsibilities
- Manage campaign setup, trafficking and optimisation across DSPs, with a focus on Amazon DSP and CTV supply partners (Prime Video, Netflix, Disney+, Paramount+ and more)
- Research and recommend inventory sources, ad formats and tactics as the CTV/SVOD landscape evolves
- Work with ad operations to ensure correct trafficking and pixel implementation
- Work closely with planning teams to ensure programmatic recommendations complement overall media strategy and campaign objectives
- Analyse campaign data to identify optimisation opportunities.
- Support client teams with campaign commentary, learnings and post-campaign analysis
- Maintain and grow strong relationships with key media, data, and tech partners
Core Skills Required
- Ideally working knowledge of Amazon DSP and at least one other major DSP.
- Hands-on experience running programmatic campaigns, and recent CTV experience preferred.
- Understanding of programmatic targeting, bidding strategies and inventory types (bidded and reservation)
- Strong analytical skills, confident working in Excel
- Understanding of relevant performance metrics (completion rate, VCR, viewability, CPA, ROAS)
- Confident client-facing and presentation skills
- Interest and awareness of wider digital and offline media channels
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