Digital Marketing Associate
Bridebook
At Bridebook, we’re digitising the wedding industry! Join us in transforming the wedding planning experience for engaged couples around the world.
Who is Bridebook anyway?
Bridebook is a SaaS and Marketplace scale-up business revolutionising the wedding industry. We are proud to be the UK’s number one wedding planning app and the ONLY global provider! Our mission is to make the wedding planning journey as happy as possible for engaged couples everywhere.
With over 90% of the world’s 7.5bn population expected to get married in their lifetime, the wedding industry is massive. It is 50% larger than the global taxi and food delivery markets combined, yet it sadly lags in digitalisation and lacks solutions for the modern-day needs of both couples and businesses.
So here’s Bridebook, set to disrupt the wedding industry
Our innovative platform is designed to make wedding planning effortless and stress-free. From personalised wedding checklists, budget management tools, a vast selection of venues and suppliers, and endless inspiration – couples can access it all at their fingertips. After recently becoming the first app of its kind to launch globally, Bridebook now enables couples to plan destination weddings anywhere in the world. This exciting expansion makes it a truly fantastic time to join us on our journey!
Our team is made up of talented creative, analytical, and tech-focused minds! We’ve collaborated with fantastic partners including the Natural History Museum, Hilton, The Ritz, Etsy and Jimmy Choo, and have been featured 12 times on the App Store as well as rated the number one wedding planning app by Apple. Our investors are well known for supporting previous successful unicorns such as Airbnb, Pinterest, Skyscanner and Tesla.
What will I be doing?
This is a hands-on marketing role where you’ll independently execute marketing activity for the French market and contribute to how we optimise and improve it.
Specific responsibilities will include:
- Delivering and optimising paid marketing campaigns across channels including Meta, Google and TikTok, working closely with our Growth Marketing team.
- Monitoring campaign and funnel performance, using metrics such as CTR, CPA and ROAS to identify trends and recommend improvements.
- Creating and optimising French content, including articles, search content and vendor profiles, using SEO best practices to improve organic visibility.
- Managing content calendars and coordinating publishing with internal teams, agencies and freelancers.
- Owning the quality of French localisation across product and marketing touchpoints, making sure translations feel natural, consistent and right for the local audience.
- Supporting CRM activity by adapting, writing, building and sending customer communications for the French market.
- Contributing to social, brand and PR activity, from briefing social content and identifying experiments to supporting press stories and gathering insights from couples.
- Managing multiple campaigns and deadlines, keeping assets, budgets, reporting and workflows organised.
- Using customer, market and performance insight to make your work more relevant and effective – and bringing ideas for tests and experiments that could improve results.
- Using AI and automation thoughtfully to make marketing workflows faster and more effective, while applying strong judgement and maintaining quality.
You’ll have ownership of day-to-day execution within your area, while working with more experienced teammates on bigger strategic, budget and channel decisions.
We’re looking for someone who:
- Has native or fluent level French and excellent English, with the confidence to write engaging customer-facing copy in both languages.
- Has experience executing digital marketing activity and is ready to take greater independent ownership of campaigns and projects.
- Is comfortable working with marketing data and KPIs, spotting trends and using them to inform day-to-day decisions.
- Understands how different marketing channels and customer touchpoints work together across the funnel.
- Has strong attention to detail and takes pride in great QA – whether reviewing a landing page, email, translation or campaign setup.
- Can manage several priorities and deadlines while staying organised and following through.
- Understands the importance of localisation and can balance a consistent global brand with what feels relevant to a French audience.
- Is curious, proactive and enjoys testing, learning and finding better ways of doing things.
- Works collaboratively across different marketing disciplines and teams.
- Is commercially aware and interested in how marketing activity contributes to customer acquisition and growth.
Most importantly, you’ll combine creativity, curiosity and attention to detail with strong execution skills, helping us deliver campaigns and always-on marketing that connect with French couples and grow Bridebook in the market.
What if you’re a partial fit?
We love hearing from people who are enthusiastic about changing the wedding industry and welcome candidates with different backgrounds and experiences. We prioritise grit, positivity and the willingness to get stuck in, so we encourage you to apply even if your experience doesn’t exactly match every part of the job description.
Benefits
- 25 days of annual leave, with an extra day every year after three years, up to 30 days
- Hybrid working – we’d love to see you in the office twice a week, but you're welcome to come in more often
- £500 per year Learning and Development budget
- Enhanced Family-Friendly Policies
- Cycle to Work Scheme
- One month fully paid Sabbatical Leave after five years at Bridebook
- 2 weeks Working From Anywhere per year
- Wedding Leave – 5 days paid
- Half-Day Wedding Anniversary Leave
- Financial Wellbeing Sessions
- An accessible, beautiful and dog-friendly office, with weekly breakfasts, communal lunches, free snacks and more
- Yearly Bridebook Summit and quarterly events to celebrate our milestones
Location
London, Hammersmith (working hybrid, minimum of 2 days a week in the office).
You'll be based in the UK while focusing primarily on our French market.
Our Values
One Team: Together we are better.
Keep Accelerating: We work smart.
Create Joy: We celebrate going above and beyond.
Equal employment opportunity
Research shows that women, neurodiverse individuals and members of other under-represented groups can be less likely to apply for roles when they don’t meet every qualification. At Bridebook, we’re committed to creating a diverse and inclusive environment and strongly encourage you to apply.
So what’s next?
You’ll hear from our team within two weeks regarding your application. We believe in efficient and meaningful conversations, so you’ll be happy to hear there isn’t a whopping seven-stage process!
That's all for now – see you on the dancefloor!
Benefits
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