Account Director

About Platform Media

Platform Media is an industry leading, central hub for branded entertainment, marketing, and monetisation. Its three content labels focus on original content creation. The business has kicked off a new era with a blockbuster lineup of originals in sport and entertainment. Recent hit launches from the supergroup include Olivia Attwood’s Olivia’s House, BBC’s The Traitors: Uncloaked, The Romesh Ranganathan Show, Wanging On with Graham Norton & The Good, The Bad, and The Rugby.

Account Director for an International Action Sports Brand

Contract type: Full-Time | Salary: Competitive | Reports to: Head of Account Management | Team: Account Management

About the Role

We're looking for a commercially minded, strategic Account Director to lead one of Platform Media's key client partnerships.

You'll own the strategic direction, commercial performance and day-to-day management of the account, leading integrated campaigns from brief through to delivery. Working closely with teams across Media, Production, Commercial, Social and Marketing, you'll deliver outstanding client service, identify growth opportunities and ensure campaigns achieve measurable results.

This role leads Platform Media's largest client campaign – an international Action Sports and Casino brand working with some of the biggest names in talent across Australia and the USA.

Key Responsibilities

Client Leadership

• Build and maintain trusted senior client relationships.
• Own all client communications, including status calls, campaign documentation and PCAs — building and maintaining project tracking documentation covering content, deliverables and status, as the single source of truth that streamlines internal and external communications.
• Provide strategic recommendations grounded in a clear understanding of the client's business goals, with weekly, monthly and quarterly reporting processes in place to evidence delivery against them.
• Identify opportunities to strengthen and grow client partnerships.

Commercial & Account Growth

• Own account budgets, forecasting and financial performance.
• Drive account growth through upselling, renewals and new opportunities alongside the Commercial team.
• Lead the development of proposals and Statements of Work.
• Support the development of client, talent and supplier agreements, working closely with Commercial and Legal teams to ensure contracts are commercially sound and efficiently progressed.

Campaign Delivery

• Lead integrated campaigns from brief through to reporting.
• Coordinate cross-functional teams to deliver campaigns on time, within budget and to the highest standard.
• Manage multiple workstreams, proactively identifying risks and ensuring agreed KPIs are achieved.
• Provide on-the-ground support for talent during campaign delivery, ensuring a seamless experience and acting as the key point of contact throughout production where required.

Strategy & Collaboration

• Develop integrated campaign strategies alongside Media, Production, Commercial, Social and Marketing teams.
• Demonstrate a strong understanding of paid media, confidently collaborating with specialists to deliver integrated campaigns.
• Analyse campaign performance and use insights to optimise future activity.
• Alongside media & social specialists implement a clear reporting & measurement framework.
• Champion innovation and continuously improve campaign performance.

Leadership

• Lead by example, promoting high standards of client service and collaboration.
• Coach and support members of the Account Management team.
• Drive improvements to processes, ways of working and cross-functional collaboration.

What We're Looking For

• Significant experience managing complex client accounts within a media, production or agency environment.
• Experience in supporting commercial contracting processes, including Statements of Work, client agreements, talent or supplier contracts.
• Proven experience delivering end-to-end production campaigns with a strong understanding of production workflows.
• Strong commercial acumen, including budget management, forecasting and driving account growth.
• Experience leading integrated marketing campaigns across multiple channels.
• A strong understanding of paid media and how it integrates into wider campaign strategies.
• Excellent communication, stakeholder management and presentation skills.
• Strategic thinker with strong analytical and problem-solving abilities.
• Highly organised, proactive and comfortable working in a fast-paced environment.
• A basic understanding of the action sports industry and its audiences, alongside a good understanding of the gambling, betting or poker landscape, is essential.
• Flexibility to travel domestically and internationally as required.

What's On Offer:

26 days annual leave, with the option to purchase up to 5 additional days each year.

Hybrid working with flexible hours.

Private medical insurance and a healthcare cash plan.

Life insurance.

Company pension scheme.

Mental health support through our Employee Assistance Programme (EAP).

Cycle to Work scheme.

company’s commercial success.

Key Responsibilities:

Revenue Growth & Sales Strategy

• Identify, pitch, and secure brand partnerships, sponsorships, and media deals to drive revenue growth.
• Proactively develop relationships with brand marketers, media agencies, and key decision-makers.
• Work closely with the CCO to refine and execute Platform Media’s commercial sales strategy.
• Manage the full sales cycle, from lead generation to negotiation and contract execution.
• Collaborate with internal teams to develop compelling sales materials, proposals, and presentations.

Key Client & Agency Partnerships

• Develop and nurture relationships with brands, advertisers, and media buyers to secure long-term partnerships.
• Grow billings across Omnicom Group, specifically OMD, MGOMD & Hearts & Science.
• Act as a commercial lead for major clients, ensuring exceptional relationship management and revenue growth.
• Work closely with internal creative and strategy teams to develop custom brand solutions that align with client objectives.
• Lead high-value negotiations and oversee deal structures, ensuring mutually beneficial agreements.

Media Agency Engagement & Trading Agreements

• Expand Platform Media’s presence within the media agency ecosystem, securing trading agreements and strategic partnerships.
• Work alongside the CCO, marketing, and executive leadership to enhance media agency relationships.
• Represent Platform Media in high-level agency meetings, pitches, and industry events.
• Ensure Platform Media’s commercial offerings are aligned with agency priorities and market trends.

Collaboration with Internal Teams

• Partner with marketing, content, and production teams to ensure commercial strategies align with Platform Media’s brand positioning and audience growth.
• Work closely with the production team to develop and monetise branded content opportunities.
• Ensure seamless integration between sales, creative, and strategic planning to deliver impactful brand campaigns.
• Provide insights on pricing, market positioning, and competitive landscape to inform Platform Media’s commercial strategy.

Leadership & Performance Management

• Act as a senior sales leader, setting revenue targets and ensuring high-performance sales execution.
• Provide mentorship and guidance to sales executives, ensuring a culture of collaboration and commercial excellence.
• Monitor key performance indicators (KPIs) and revenue targets, ensuring accountability and results.
• Stay ahead of industry trends, bringing new revenue opportunities and innovative brand solutions to the business.

What We’re Looking For:

• Proven track record in brand partnerships, media sales, or content sponsorship, with experience closing high-value deals.
• Strong network of brand and agency contacts across media, entertainment, and digital platforms.
• Expertise in selling branded content, digital media, sponsorships, and social-first campaigns.
• Exceptional negotiation and communication skills, with the ability to craft and deliver compelling sales presentations.
• Strong analytical skills, with the ability to translate market insights into actionable sales strategies.
• Experience working in a fast-paced, high-growth media environment, with a proactive and entrepreneurial mindset.
• Deep understanding of digital platforms and audience-driven content strategies (e.g., YouTube, TikTok, Instagram, Podcasts).
• Ability to collaborate across teams, ensuring seamless execution of commercial partnerships.

At Platform Media, we're committed to giving everyone a fair chance, no matter their background. We create content for a wide range of people, and we know that having a team with different experiences and perspectives makes our work better. Therefore, we encourage people from all backgrounds to apply, especially those from communities that have been historically underrepresented.

If you don’t meet every requirement of the role but believe you’d be a great fit, we’d love to still hear from you!

What’s On Offer:

26 days annual leave (with yearly option to buy 5 days more)

Hybrid working with flexible hours

Top-tier private medical insurance & healthcare cash plan

Life insurance

Pension plan

Mental health support via our Employee Assistance Programme

Cycle to Work scheme

The Process:

Screening: Initial chat with our People team for us to share further info about the role

1st interview: This first stage will involve meeting with the hiring manager on Zoom

2nd interview: Meet with more of the team and some of your potential key stakeholders

3rd interview: We’ll meet in our office and get to know each other in-person

Offer stage!

Applications close: N/A

If you’re passionate about media innovation and ready to contribute to a fast-growing company at the forefront of premium content and storytelling, we’d love to hear from you. Apply today and become a key player in our global expansion and creative success!