We are working with a respected up and coming FinTech based in London who are looking for a Digital Marketing Specialist to join the team on a 15 month fixed term contract.
You will co-ordinate and deliver the digital marketing plan for online activity to focus on demand generation, and development of online brand presence.
What will I be responsible for:-
* Deliver all web advertising campaigns such as PPC, SEO, social media etc.
* Maintain and build on social media presence
* Measure the performance of the campaigns
* Conduct conversion tests
* Manage the day to day of the website
* Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points, optimising the user experience.
* Identify critical conversion points, drop off points, and optimise user funnels.
* Collaborate with internal teams to amplify online and offline content, optimising the user experience.
* 3+ year’s experience in a manager role or equivalent
* Website management experience & CMS experience
* Demand generation campaigns experience such as sponsored campaigns and lead generation.
* Campaign analysis experience
* An understanding of photoshop and InDesign
The company offers a very competitive salary as well as market leading benefits along with hybrid working
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